these are not new, but i’ve decided that i’m not just going to just blog about stuff that’s breaking news. if i find it, and i love it, then i’ll share it. and that’s how i felt when i saw this campaign for LA based clothing line Objects Without Meaning featuring Miranda July. there’s even a video! and it was shot by July’s husband Mike Mills. so – you know, it’s all good.

Objects Without Meaning resides in the present with no long-winded story to tell. We propose clothing as an empty vessel, a blank slate to be filled by the many experiences and emotions of daily life, merging nonchalance with a true sense of spirit. Aspiring to one humble objective — the minimal silhouette is focused on tactility and effortless grace, leaving the air clear for individuals to express their indicative nature. Our garments speak for themselves, representing nothing more than the simplicity of their materials and form — a broad and understated palette for enlightened living.

photography by Stella Berkofsky.

Miranda July for Objects Without Meaning
Miranda July for Objects Without Meaning
Miranda July for Objects Without Meaning
Miranda July for Objects Without Meaning
Miranda July for Objects Without Meaning
Miranda July for Objects Without Meaning
Miranda July for Objects Without Meaning
Miranda July for Objects Without Meaning
Miranda July for Objects Without Meaning
Miranda July for Objects Without Meaning
Miranda July for Objects Without Meaning

5 Comments

  1. Objects Without Meaning is one of my favourite brands, their items are beautifully made x

  2. The slouchy knit pieces are definitely v enticing, especially the coral colour one :)

  3. I have never heard of objects without meaning before but I love this little write up about them. I am going to check them out now. And of course, Miranda July is stunning as usual.

    rae of love from berlin

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